Thanksgiving is almost here, and everyone has something to say about the shopping climate – which will hopefully be better than the actual weather has been in some parts of the country. The research consensus appears to be that more consumers will be shopping on Thanksgiving Day, enthusiasm for Black Friday has waned from years past, and while it’s not technically part of the weekend, just for good measure, Cyber Monday will likely break some e-commerce records, per comScore. This article gathers a few relevant pieces of research discussing the coming holiday weekend. (more…)
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Thanksgiving Weekend Shopping Forecasts
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