“TV Everywhere” Moving the Needle in Pay-TV Satisfaction

Pay-TV providers suffer from chronically low customer satisfaction ratings, but new research from GfK suggests that “TV Everywhere” (TVE) deployments might be giving them a boost. According to GfK’s survey of consumers aged 13-64 in pay-TV homes, 28% of TVE users feel more satisfied with their pay-TV service (up from 24% last year), and 33% are less likely to change providers (up from 25% last year). (more…)